Vu Ha's Avatar
Specialization: Data Scientist
and Marketing Manager
Based in: Hanoi, Vietnam

Let's meet!

I'm Vu Ha
Data Scientist and Marketing Manager.

Portfolio

Check out my Marketing projects

Portfolio

Check out my Data Science projects

My other projects

About Me

Simplifying complex data science and marketing challenges

50+

Happy clients

7+

Years of Marketing experience

3+

Years of Data experience

70+

Projects done

Dynamic Marketing Manager with 7+ years of experience in product development, distribution, and digital marketing, plus an additional 3 years in Data Science.
Excelling in managing cross-functional teams and driving growth through innovative, data-driven marketing strategies.
Demonstrating expertise in brand management, digital marketing, and data analysis with a proven track record of enhancing brand visibility and customer engagement.

Name Vu Ha (Sophia)
Location Hanoi, Vietnam

Resume

Education and practical experience

Stay true to yourself and your expertise. Present yourself authentically and consistently to reflect your true skills and capabilities accurately to others.

My education

Nov 2023 - Feb 2025
Master of Science, Data Science

Degree by Liverpool John Moores University

• Deepening knowledge of Data Science, covering data processing, machine learning, and complex data analysis.
• Developing programming skills and utilizing popular programming languages and frameworks such as Python, R, TensorFlow, or PyTorch.
• Applying and updating the latest Machine Learning and AI algorithms to solve complex problems and real-world projects.
• Demonstrating teamwork and communication skills within study group environments.

2012 - 2016
Bachelor's Degree, Accounting

Degree by University of Economics Technology for Industries

Receiving in-depth and comprehensive training in specialized fields including financial accounting, managerial accounting, economic activity analysis, auditing, and control to enhance professional capabilities in the accounting profession.

My Certificate

Aug 2024
Foundation of Project Manager

Award by Google

• Project planning and execution, including managing scope, time, and resources effectively.
• Utilizing key project management tools and techniques to ensure successful project outcomes.

Jul 2024
Generative AI for Excutives

Award by AWS

• How to integrate generative AI into strategic decision-making and business processes.
• The potential applications of generative AI for driving innovation and improving operational efficiency.
• Best practices for managing and deploying AI solutions in various business contexts.

Jun 2024
VPbank Technology Hackathon

Award by VPbank and AWS

• Collaborate with teammates to develop innovative solutions on the AWS Cloud, enhance my problem-solving skills.
• Hands-on experience and learn from the strategies and insights of other competing teams.

May 2024
Data Science Progamming Bootcamp

Course by UpGrad

• Provide in-depth training in data science, equipping me with practical skills and knowledge to advance my career.
• Connect with industry experts and a community of global learners, offering valuable networking opportunities..

Sep 2023
AWS Gameday with VPBank

Award by VPbank and AWS

• Deliver practical experience with cloud technologies, improving my technical abilities and advancing my career opportunities.
• Present chances to connect with industry experts and learn about the latest cloud innovations.

2020 - 2022
Certificate, Data Science

Course by Ho Chi Minh University of Science

• Proficiently use various tools, libraries, and frameworks for Data Science and Machine Learning.
• Implement project steps from data collection to pre-processing, analysis, and reporting.
• Apply Supervised and Unsupervised Learning algorithms to solve problems like classification, trend prediction, and data clustering.
• Utilize Deep Learning and Machine Learning algorithms for tasks like Computer Vision, Natural Language Processing, and Time Series analysis with Python, Numpy, Pandas, Matplotlib, scikit-learn, TensorFlow, and Keras.
• Understand and apply Big Data technologies for managing and analyzing large datasets using Spark, PySpark, Cloud platforms, and GitHub.

Feb 2020
Data Analysis for business

Course by Data Analysis School

Received in-depth and comprehensive training.

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TOIEC 690

Certificate by IIG Vietnam

Received in-depth and comprehensive training.

Work experience

2024 - Now
Head of Marketing | Data Specialist

at CS Viet Nam Investment and Consultancy - Training JSC

• Developed 20+ ML models for diverse projects.
• Spearheading data-driven marketing strategies, significantly increasing brand visibility and customer engagement.
• Leading a team of marketing professionals, optimizing campaigns through advanced data analysis and market research.
• Leveraging data insights to identify trends, improve decision-making processes, drive business growth.
• Training and mentoring staff in effective use of data analytics tools and methodologies.

2020 - Now
Founder

at MNO1 Agency

• Founding and leading a marketing agency, showcasing entrepreneurial vision and effective leadership.
• Securing and maintaining clients through proactive networking and delivering outstanding outcomes.
• Forming and overseeing a top-performing team, promoting cooperation and achieving business goals.
• Formulating and implementing strategic plans to foster sustainable growth and competitive advantage.
• Utilizing data-driven insights to assess campaign performance and enhance marketing efforts.

2022 - 2023
Head of Digital Marketing

at Doppelherz Vietnam (Mastertran Corporation)

• Strategizing and reporting on the development of digital marketing channels on a monthly, quarterly, and yearly basis.
• Providing marketing support to strategic partners, enhancing customer development and expansion.
• Collaborating with media partners, e-commerce platforms, KOLs, and KOCs.
• Coordinating with IT to develop CDP software for internal customer management and segmentation.

2018 - 2021
Marketing Manager
Content Marketing excutive

at Punnata Group Company Limited

• Developing and executing multi-channel advertising campaigns across Facebook, Google, and e-commerce platforms.
• Leading and training team members in new product features, processes, and skills.
• Managing company's social media channels, enhancing online presence and engagement.
• Organizing and coordinating events to promote brand awareness and foster community engagement.
• Creating engaging and relevant content for daily social media posts.
• Contributing to the development of content marketing strategies.

2016 - 2018
Senior Financial Accountant

at CEO Corporation Viet Nam .,jsc

• Perform accounting operations and financial reporting.
• Internal accounting and tax accounting.

My favourite tools

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Python
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SQL
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MySQL
AWS
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Tensorflow
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Apache Spark
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Kafka
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Hadoop
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PyTorch
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XGBoost
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Jupyter Notebook
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Google Colab
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Canva

Contact

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